ABOUT THE PROJECT
Product UX and Design
GoTackle is a startup building the first automated consulting and data analytics platform, designed exclusively for small business owners and supporters. This product offers collaboration tools for owners and supporters to work hand-in-hand toward business success. Business owners also have access to the education, tools, and technology they need to grow.
Design Strategy | Experience Design | Prototyping | Product Design | Design Systems | Website Design
01
Website Redesign
GoTackle has prioritized refining its customer-facing product. To effectively showcase its offerings to investors and potential clients, an update to the external website was essential. The new website not only reflects the evolved branding and messaging but also resonates with new audience members, addressing their specific needs and interests.
02
Dashboards
GoTackle caters to two distinct audience segments, each requiring tailored dashboard views within the platform. These views prioritize current top priorities while also allowing for the seamless integration of upcoming features. As we gather insights from clients, these dashboard views evolve to better serve their evolving needs.
03
Tools Command Center
GoTackle revamped its approach to providing technology tools for business owners. The new Tool Command Center offers a user-friendly interface for browsing, learning, and connecting with the most beneficial tools for their businesses.
04
Business Playbook
Businesses can access assessments, quick questionnaires about their operations, offering specific next steps for growth and areas of interest. With varying levels of topics and depth, the playbook screen serves as an intuitive hub for accessing assessments and their corresponding next steps.
